Everyone has untapped potential
The MedTech industry is at a pivotal moment. As we transition to a value-based healthcare (VBHC) model, it’s no longer enough to innovate—we must innovate with purpose, accountability, and measurable impact. 💡 To help...
Translating Innovation into Impact: The MedTech Roadmap for 2025
Deciphering the Digital DNA in Life Sciences: An extensive look into the evolution, challenges, and opportunities for its people diving into the ramifications of digital transformation in the Life Science Industry, clarifying its impact...
Why the MedTech industry and players have no choice but to adapt a new model with Real World Evidence “Real World Evidence for MedTech: A Necessity in 2023 and beyond” explores the crucial role...
Communicate, Communicate, Communicate In an ever-changing workforce, marked by leadership transitions, restructurings, mergers, and acquisitions, and today, waves of layoffs, it is vital for employees to comprehend the rationale behind these changes. However, many...
4 ways AI/ML is adding value in Healthcare In a previous post, we discussed how AI and machine learning (ML) are assisting doctors rather than replacing them. Today, we delve into how AI and...
5 Keys to success to enter the European market! Are you a small MedTech company looking to make a mark in the European market? Here are some best practices to help you achieve success! ...
Evolving Partnerships : Enhancing Outcomes Evolving Partnerships: Enhancing Outcomes explores the transformative shift in the relationship between medical doctors and the healthcare industry, emphasizing the importance of collaboration to achieve better treatment outcomes. Download...
Competition exists for virtually every product or service. So, why will people spend their money with your firm? How are you different from your competitors? Do those differences matter to your customers? While you...
Incorporating a competitive analysis into the business planning process can help a business to make more informed decisions, identify opportunities for growth, and develop effective strategies for achieving long-term success. A competitive analysis? As...
Eric Lambert has an extensive experience in strategic portfolio planning, upstream and downstream marketing leadership, business development and sales execution, and has launched a multitude of new drugs and new technologies into the HealtCare marketplace (Pharma and Medical Devices) with global commercial successes.
